Procuring Energy in a Deregulated
Marketplace
When the option exists for a business to purchase electricity
outside of the regulated utility, many businesses have taken
advantage
of the first opportunity to improve their supply – utilizing
a bidding process with multiple full service suppliers to achieve
a more competitive cost. Often, these businesses have also achieved
a second advantage by gaining pricing certainty by entering into
fixed-priced contracts over a multiple year time frame. 
This is just the tip of the iceberg. A variety of additional
opportunities exist that are available to the savvy business
by exploiting some
or all of the nodes of the electricity supply chain, rather than
viewing electricity as simply a commodity provided by a full
service supplier.
The Electricity Supply Chain
The supply chain for electricity includes the generation itself
including the commodity used to fuel the generation, as well
as a variety of ancillary services required to maintain reliability,
and retail operations necessary to meet a customer’s specific
energy demand. Additionally there is the transmission and distribution
of energy that continues to be provided by the regulated utility.

The complexity of the electricity market differs from all other
commodity markets in that electricity cannot be stored and therefore
requires coordinated processes to manage the balancing of supply
and demand. This contributes to dramatic pricing volatility and
seasonality.

Disaggregating the supply chain for electricity and examining
the cost drivers and inefficiencies of each node provides further
visibility into the potential opportunities. The objective is
to maximize efficiency, minimize or eliminate mark-ups, and provide
transparency in the transactions, without incurring unacceptable
volatility in the commodity markets.
Three Rivers Energy, Inc. specializes in creating and managing
these types of opportunities for our business customers. Inside
the “black box” of the electricity supply chain is
a series of processes and transactions, often provided by a variety
of entities. Pricing provided by a full-service supplier consists
of an aggregation of their costs and a variety of mark-ups. Three
Rivers Energy is able to disaggregate the supply chain, utilize
the wholesale energy market and provide our clients with a custom
solution with optimized counterparties and lower mark-ups due
to our lower overhead structure. |